Olympic medal

The Summer Games are here once again as all eyes turn toward Brazil to watch world-class athletes seemingly do the impossible. Some will fail but many will achieve glory – all of their stories will capture the attention of the World and inspire us.


Going for a top medal means not only being your best but challenging yourself and others on your team. Many athletes and their coaches will attest that achieving greatness in sports also transfers to greatness in the business world. There are many of the same key ingredients to success, including: focus, dedication, and teamwork.


According to a Wall Street Journal article, rowers are the athletes most likely to succeed in business after leaving the sport. The article says that the sport “requires intense teamwork which often means sacrificing personal glory and adapting to the style of others in order to achieve a final goal.” (Source: WSJ August 12, 2012)


As a leader within your company, here are a few tips on how to help bring “Athletic Glory” into your organization:

  • Identify your business goals and communicate them to everyone on the team. Make sure all team members know what the goals are and how they impact their day-to-day work.
  • Is your team dedicated to the company’s goals? If not, find ways to build loyalty. Celebrate successes and milestones. The more the team feels like they’re contributing the more they will be invested in the overall success of the organization.
  • Emphasize the importance of being part of the team – from the mailroom to the boardroom. Even with a star player, members of a team have to work together, pass the ball, and help each other to achieve success.


Here at The Barter Company, we’re celebrating our own “Glory” in 2016 as we mark our 20th Anniversary. Another milestone we achieved this year was our selection as one of the Top 25 Small Businesses in Cobb County by the Chamber of Commerce. We strive every day to focus on our clients, dedicate ourselves to providing great service, and work together to be the best we can be. It’s our way of bringing home the “Gold” to our clients. So enjoy watching the Summer Games and Go Team USA!