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By Lauren Pound - March 23, 2012
The Barter Company is proud to announce and welcome Lynda Trotman as the Company’s Media Director.  Trotman will be responsible for facilitating all Media Buys and Marketing/Advertising for the Company’s Barter Clients.

She joins The Barter Company team from Olympus Media LLC located in Alpharetta, GA.  Olympus Media is one of the fastest growing billboard companies in the country.  It was there that Trotman served as National Account Manager working with national and international advertising agencies.  It was also at Olympus where she worked closely with The Barter Company utilizing barter to help develop the National Department for Olympus Media.

Trotman comes to The Barter Company with almost 25 years of experience in Advertising and Marketing which includes, Advertising Sales in the OOH Industry, Publishing (both ... read more

Bartering up as economy down - Businesses embrace trading for goods instead of laying out cash

Over the past 30 years, Columbia artist Jeff Donovan has bartered for artwork, tuition for his daughter's private school, a custom-made suit and, most recently, a couple of visits to the dentist. Bartering gives Donovan a way to use his talent - instead of having to pay cash - to get things he might never buy for himself.Bartering, trading goods or services rather than charging cash, is an ancient practice. But it has gained popularity during the economic meltdown that left many short on cash but rich in talent or treasures.

Tim Whitehurst assembles soccer trophies at The Trophy & Gift Shop in Cayce, which uses The Barter Company. for some of its services. - ... read more

In Lean Times, Restaurants Barter for Trade Services By JULIE JARGON Independent restaurants are turning to an old-fashioned method to fill tables, barter. As they struggle to keep customers and pay the monthly bills, restaurants are swapping food for services like oven-hood cleaning and pest control. Bartering helps restaurants fill seats, reassuring prospective customers who might be turned off by the sight of a vacant eatery. It also attracts new customers when tradespeople bring friends along, reduces some costs, and helps retain employees who can't scoop tips off empty tables. It's hardly a permanent fix for ailing restaurants, which still need cash to cover such expenses as rent, mortgages, taxes and utilities. But bartering is an especially useful tool for independent restaurants that, unlike some chains, lack access to corporate credit lines or cash. Many restaurants are using barter exchanges that track and manage the transactions, which count as taxable income and must be ... read more

Marietta Daily Journal EAST COBB - When the air conditioner broke at east Cobb's Cookies by Design in May as temperatures began to soar, owner Lisa Rish couldn't afford to shell out extra money for costly repairs in this economy. So, she turned to the Kennesaw-based Barter Company as she previously had done when her oven, refrigerator, sink and grease trap needed to be fixed. The company ties a network of businesses together to barter their services with each other, which allows them to save money. "I didn't have 500 plus dollars in cash to get it fixed and still be able to pay employees, taxes, bills or rent," said Rish, who's been using the Barter Company since 2001. "It's very helpful when it's something you have to have like an air conditioner." The Barter Company's network includes a variety of professionals, from lawyers and dentists to restaurant owners and house painters. Clients use barter dollars instead of cash in transactions. Businesses charge retail ... read more

The barter system: An old business makes a comeback COLUMBIA, SC (WIS) - It may seem like a blast from the past, but an old system of getting what you want is back. Bartering is a way of exchanging things instead of cash that's growing in popularity -- again. The first kind of business was the barter system. A good stonecutter might make a few extra tools and simply trade them for furs or other things he wanted. It's so simple the cavemen did it. Today bartering is back, but it's a little more advanced. "It's one of the best things I've done for my business," says Sharon May, who owns Hennessy's restaurant in Columbia. She's been bartering for years. "You're not limited to bartering between just you and me. It's a whole group," says May. A group that's growing, as small business are having trouble keeping up their cashflows. May does her trading with The Barter Company, one of many groups that brings traders together. "It's an alternative form of currency," says Barter Company ... read more

Bill Warhop from Atlanta Magazine wrote an article "Trade You For It: Exploring the New Barter Economy" featuring The Barter Company. Check out the October 2008 edition and read why "...modern day Og's & Ug's are jumping on the barter  

The Barter Company will host The 2008 NATE Owners' Retreat at the fabulous 5-star Chateau Elan Winery Resort and Spa in Atlanta, GA, April 28-29th. This will be the 4th time in less than a (10) year period, that TBC has hosted a NATE event. For more infomation please go to   

Effective immediately, The Barter Company (TBC) has begun servicing the clients of National Barter Company (NBC) located in Columbia S.C.. Mike Haley, NBC founder, is in the National Guard and that commitment made running the exchange impossible . TBC will be hiring a full time person in that market at a later date, in the meantime all brokering will be facilitated from Atlanta, however TBC has (2) part time sales people working the area. If you know of a business interested in joining, have them contact  

Would Your Company Benefit From Bartering? Publish Date: Nov/Dec 2006 Region: Georgia Would Your Company Benefit From Bartering? By Leslie Johnston While the concept of bartering has been around almost since the beginning of time, many companies are just now discovering that business-to-business barter exchange can increase profits, conserve cash and maximize their prospects for new business. While the traditional concept of bartering is a direct one-on-one exchange, The Barter Company (TBC) offers what is known as round-robin trading though a business-to-business barter exchange. Members of the exchange barter what they provide or sell for other types of goods and services, with The Barter Company acting as a kind of clearinghouse. It's like a fraternity of business owners and professionals who, together, are trading their excess time or inventory for other types of business and/or personal expenses, says founder and CEO Ric Zampatti. If you had to make a ... read more